No Tricks. Just Treats.
      Client:Angry Orchard
    
      Category:Digital Ad

For Angry Orchard’s Halloween campaign in 2020, we set out to put a fun twist on the horror genre—asking, what if the classic villains we grew up watching actually had a sweet side? Our goal with this content piece was to capture the nostalgia of familiar horror scenes but with a reimagined twist that felt as refreshing as the hard cider itself.

To bring the concept to life beyond the spot, we also collaborated with the talented artist Steven Chorney on custom movie posters and t-shirts. This way, those bold, nostalgic images could jump off the screen and straight into the hands of our audience.